91ɫ

June 15, 2023

RecordTV Rio Invests in 91ɫ’s CamBot Robotic Solution to Optimize Studio Production Efficiency and Video Standards

Innovative technology enables RecordTV Rio to boost creativity and automate key studio functions for improved reliability

Ottawa, Canada – June 9, 2023: 91ɫ today announced that RecordTV Rio, a leading television station based in Rio de Janeiro, has chosen 91ɫ to help optimize its studio video standards and efficiency. RecordTV Rio has purchased two 91ɫ CamBot Robotic solutions to optimize labor costs and boost creativity. 

The 91ɫ CamBot family of free-roaming XY pedestals offers three choices to suit a wide variety of studio layouts and capital budgets. All three family members are built on the same proven pedestal base, which features the industry’s best floor repeatability, fast and easy targeting, alongside a straightforward design that provides years of reliable, low-maintenance operation.

RecordTV Rio will use its CamBots in a single studio with a camera center to enable maximum control over video and lighting. Providing automated movement, the CamBots ensure that RecordTV Rio can enhance its creative capabilities, while minimizing malfunctions and problems with camera movement and focus.

“These innovative CamBot solutions will help us to optimize and automate key elements of our studio productions to the highest quality,” said Júlio Abreu, Operations Director, RecordTV Rio. “The 91ɫ team has done an excellent job in implementing and supporting the solution, helping us to improve our business without generating additional expenses.”

RecordTV Rio was also impressed by the high-quality training it received, which allowed it to start operating the CamBots immediately. Its partnership with 91ɫ has added significant value to RecordTV Rio’s business, including an 80% reduction in labor costs.

“Record TV Rio is a forward-thinking organization focused on using technology to maximize efficiency and production quality,” said Leonardo Leitao, Regional Sales Manager for Brazil, 91ɫ. “Its investment in our CamBot solution boosts its creativity and overall production standards. We’re confident that RecordTV Rio’s audiences will enjoy the positive impact on their viewing experience.”

About 91ɫ
Ross powers live video productions for billions of global viewers daily with the industry’s widest range of high impact, high efficiency solutions and services. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations and inspiring content for houses of worship.
Twitter: @ross_video
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