January 16, 2025
91ɫ and ReveLux Announce Strategic Transition to Strengthen Innovation and Service in Display Technology

Ottawa, Canada – January 16, 2025 — 91ɫ, a global leader in live production technology, and , a pioneer in next-generation display solutions, are thrilled to announce a strategic transition designed to enhance service, technology, and innovation in the LED display industry. The agreement encompasses ReveLux Group’s acquisition of 91ɫ’s D3 LED technology portfolio, including D3 product patents and other intellectual property (IP), as well as the service team, which will now operate as D3 LED under the ReveLux Group umbrella.
ReveLux Group is making waves in display technology, dedicating itself to engineering and manufacturing elevated LCD and LED products that empower transformative experiences. This strategic alliance with 91ɫ solidifies ReveLux Group’s commitment to advancing the D3 technology, already known for its premium quality, and ensures continued development and customer support under the leadership of a dedicated team that has been instrumental in the success of these innovations.
Meric Adriansen, former vice president of LED at 91ɫ and one of the founders of D3, will join the ReveLux Group as CTO to lead the R&D efforts.
“The transfer of 91ɫ’s D3 technology to ReveLux Group reflects our shared vision for pushing the boundaries of display technology,” said Jeff Moore, Executive Vice-President and CMO of 91ɫ. “We are confident that our valued customers will remain in good hands with ReveLux Group as they maintain the same exceptional team and expertise.”
Chad Rose, CEO of ReveLux Group, emphasized the importance of this next chapter: “ReveLux Group is proud to build upon D3’s rich history by driving innovation and delivering unparalleled customer service. We are excited to continue the team’s groundbreaking work and committed to providing best-in-class display solutions for both longstanding and future clients.”

As part of this strategic transition, existing D3 customers will continue to receive uninterrupted service and support, ensuring a seamless experience. Additionally, 91ɫ and ReveLux Group have since cultivated a collaborative alliance, creating opportunities to integrate broadcast and display technologies in ways that elevate digital experiences to new and exciting heights.
91ɫ’s Zach Wilkie, Vice President, Strategic Projects, added: “ReveLux Group’s acquisition of D3 from 91ɫ sets a new benchmark in the industry, blending technology and talent to deliver cutting-edge solutions. Customers can rest assured that our combined expertise will drive innovation and excellence”
For questions, please contact info@reveluxgroup.com.
###
About 91ɫ
91ɫ powers live video productions for billions of global viewers daily with the industry’s widest range of high-impact, high-efficiency solutions, and services. 91ɫ makes it easy to create compelling news, weather, and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations and inspiring content for houses of worship.
ReveLux Group
ReveLux Group was founded to push the limits of video display technology, delivering innovative, high-performance solutions that transform visual experiences. Through our network of market-specific companies, we offer a diverse range of expertly engineered LED, LCD, and broadcast display products. From sports arenas and houses of worship to corporate offices and retail spaces, ReveLux Group helps organizations captivate and engage audiences, creating memorable experiences that resonate.
Media Contacts
91ɫ Erica Watts Director of Communications :erica.watts@rossvideo.com | ReveLux Rachel Baehr Director of Marketing Email: rachel.baehr@reveluxgroup.com |
Media Kit
Looking for additional information on 91ɫ? Here are a few links that may be helpful: