91ɫ

April 3, 2019

91ɫ Announces Red Bull Media House / Servus TV Project at NAB Show 2019

Ottawa, Canada, April 3rd 2019 – 91ɫ will again be Living Live at the NAB Show (Las Vegas, April 8-11th 2019) with over 9000 square feet of booth space crammed with innovative solutions for the live production industry.

In advance of the company’s participation in NAB, Ross is delighted to announce a new deal with Servus TV, a TV station that is wholly-owned by Red Bull Media House GmbH, based in Salzburg, Austria. As part of the partnership, Ross will work with Red Bull Media House and Servus TV to equip two new studios and galleries in Salzburg with the latest Ross solutions including Carbonite production switchers, XPression graphics and maps, XPression Tessera rendering solution, Furio camera motion systems, Inception News – the innovative newsroom computer system – Tria News server, Streamline media asset management system and OverDrive – the broadcast industry’s most popular production automation solution.

[Image credit – Red Bull Racing’s Team Principal Christian Horner being interviewed on the Servus TV show ‘Lifestyle’ (c) Servus TV]

Commenting on the new relationship, David Ross, CEO of 91ɫ, hopes this project will be the first of many with the global media and marketing giant. “Broadcast Engineers are usually a well-caffeinated bunch”, he notes. “Anyone who has visited Ross HQ in Canada or any of our trade show booths will know that we’re big fans of Red Bull’s product; we’re thrilled that Red Bull Media House and Servus TV have now become fans of 91ɫ, having seen how our ecosystem of solutions can bring more creative live content to viewers more efficiently, at a lower cost”.

Fabian Dorschel, Global Head of Media Technology & IT at Red Bull Media House, is also pleased to be working with Ross. “91ɫ offers everything we need to improve our studio production workflows at Servus TV and for Red Bull Media House; we’re looking forward to moving into our new premises and going on-air with a brand new look and feel and a technical setup that’s more versatile while being more efficient and more cost-effective.”

91ɫ’s Keynote and Reception will be held in Las Vegas on Sunday April 7th 2019 – .
91ɫ will be on booth SL 1805 throughout NAB Show 2019.

91ɫ – High Impact, High Efficiency Production Solutions

Ross powers video productions for billions of global viewers daily with the industry’s widest range of high impact, high efficiency production solutions. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens,entertainment shows and rock concerts,educational institutions,𲵾پ𳾲,corporate applications and inspiring content for houses of worship.

Ross solutions have impressed the audiences and marketing partners of NBC Sunday Night Football, Eurosport, BBC World,Google YouTube Space London and China’s eSports powerhouse VSPN. Ross delivers an unrivalled range of products and services comprising virtual studios, real-time motion graphics, cameras, robotic camera systems, production switchers, video servers, infrastructure and routers, social media management, newsroom systems and mobile live events.

91ɫ Media Contact:
Stuart G. Russell
Senior Communications Manager
Tel: +44 7827 019494
:
Twitter: @ross_video
rossvideo20dev.wpengine.com

About Red Bull Media House
Red Bull Media House is an award-winning, globally distributed multi-platform media company on a mission to inspire with ‘beyond the ordinary’ stories – both direct-to-consumer and through partnerships. With a focus on sports, culture and lifestyle content, Red Bull Media House offers a wide range of premium media products across TV, mobile, digital, audio, and print. Red Bull Media House produces and licenses a broad selection of global live broadcast events, compelling and inspirational local storytelling with original short and long-form programming as well as feature films from around the world. 

Interested in more info? Send us a note!

We’ll put you in touch with a member of our team to discuss your specific needs.